To examine the effect of point-of-purchase calorie information and value size pricing on fast food meal choices a randomized 2×2 factorial experiment was conducted in which participants ordered a fast food meal from one of four menus that varied with respect to whether calorie information was provided and whether value size pricing was used. Study participants included 594 Minnesota adolescents and adults who regularly ate at fast food restaurants. No significant differences in the energy composition of meals ordered or eaten were found between menu conditions. The average energy content of meals ordered by those randomized to a menu that included calorie information and did not include value size pricing was 842 kcals compared with 827 kcals for those who ordered their meal from a menu that did not include calorie information but had value size pricing (control menu). Oh my Good.<\/p>\n