{"id":865,"date":"2009-04-14T08:57:16","date_gmt":"2009-04-14T08:57:16","guid":{"rendered":"http:\/\/morten.me\/?p=865"},"modified":"2015-10-17T08:38:40","modified_gmt":"2015-10-17T06:38:40","slug":"soda-ounces-of-prevention","status":"publish","type":"post","link":"http:\/\/morten.me\/?p=865","title":{"rendered":"Soda Ounces of Prevention"},"content":{"rendered":"<p>A penny-per-ounce tax on sugared beverages could reduce consumption by more than 10%. It is difficult to imagine producing behavior change of this magnitude through education alone, even if government devoted massive resources to the task. In contrast, a sales tax on sugared drinks would generate considerable revenue, and as with the tax on tobacco, it could become a key tool in efforts to improve health.<\/p>\n<p><a href=\"http:\/\/content.nejm.org\/cgi\/reprint\/NEJMp0902392v1.pdf\" target=\"_blank\" class=\"broken_link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A penny-per-ounce tax on sugared beverages could reduce consumption by more than 10%. It is difficult to imagine producing behavior change of this magnitude through education alone, even if government devoted massive resources to the task. In contrast, a sales tax on sugared drinks would generate considerable revenue, and as with the tax on tobacco, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[9,13,12],"tags":[],"_links":{"self":[{"href":"http:\/\/morten.me\/index.php?rest_route=\/wp\/v2\/posts\/865"}],"collection":[{"href":"http:\/\/morten.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/morten.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/morten.me\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/morten.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=865"}],"version-history":[{"count":1,"href":"http:\/\/morten.me\/index.php?rest_route=\/wp\/v2\/posts\/865\/revisions"}],"predecessor-version":[{"id":2801,"href":"http:\/\/morten.me\/index.php?rest_route=\/wp\/v2\/posts\/865\/revisions\/2801"}],"wp:attachment":[{"href":"http:\/\/morten.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/morten.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=865"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/morten.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}