Cartoon characters and names that imply a sugary taste are widely used to market cereal to kids. New research shows that these strategies can have a significant affect on children’s assessment of taste.
Cartoon characters and names that imply a sugary taste are widely used to market cereal to kids. New research shows that these strategies can have a significant affect on children’s assessment of taste.
This entry was posted on October 30, 2008, 9:45 pm and is filed under Food marketing. You can follow any responses to this entry through RSS 2.0. Both comments and pings are currently closed.
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